$4.1 Million Raised to Build a Legacy
How One Rural Club Turned a $90K Investment Into a Life-Changing Community Hub
- TOTAL INVESTED: $90,000
- TOTAL RAISED: $4,100,000
- ROI: ~45 X Initial Investment
Where They Started
In rural Georgia, the Boys & Girls Club of Brooks County had a bold vision: to create a state-of-the-art facility where young people could learn, play, and grow. Their plans included a gymnasium, an Olympic-size pool, and daily access to mentorship and academic support.
But despite the community’s passion, the Club faced a challenge common to small-town nonprofits: big dreams, limited funding, and a board unsure how to leap from idea to implementation.
The Bold Move
The board made a pivotal decision: invest $90,000 in the Major Gifts Ramp-Up (MGRU) model, a proven system designed to raise transformational gifts by building structure, confidence, and capacity.
With an MGRU Counselor leading the process, the Club:
- Built a compelling case for support centered around impact and legacy
- Identified and engaged major donor prospects from across the region
- Equipped the board to take on leadership roles in fundraising
- Created urgency, visibility, and excitement through coordinated outreach
- Turned community pride into campaign momentum
The Outcome
- $4.1 million raised—fully funding construction and program expansion
- ~45x ROI on campaign investment
- New gym, Olympic-size pool, and youth programs launched
- Children now served daily in a safe, inspiring environment
- Community donors, leaders, and families re-engaged around a shared vision
What began as a dream is now a daily reality—and a powerful example of what’s possible when a board leads boldly.
Impact and Takeaway
““Major Gifts Ramp-Up didn’t just help us raise money—it changed the narrative for our community. We stopped asking small and started thinking big.”
Boys & Girls Club Campaign Leadership
Boys & Girls Club Brooks County
The Club’s transformation wasn’t just in square footage—it was in mindset. Board members moved from passive support to active leadership. Donors gave generously, inspired by a plan that felt both urgent and achievable.
This campaign didn't just build a building—it built belief.
Key Insight
Small communities are capable of big wins—when boards align behind a bold vision and proven process. Strategic investment yields lasting returns.