The Model That Raises Millions To Save and Change Lives

The Major Gifts Ramp-Up Model has reshaped the way nonprofits fund their missions—raising the millions they need to save lives, serve communities, and scale their impact. Trusted by thousands of organizations across every sector, this 13-step system equips leaders to identify major donors, train teams, and execute campaigns that come in over goal, on time, and under budget. Whether you're housing the homeless, advancing education, providing healthcare, or leading ministry, MGRU gives you the tools to turn vision into reality. More than a model—it’s a movement. And it's fueling the work of nonprofit champions who wake up every day to make the world a better place.

NONPROFITS WHO IMPLEMENT MGRU

  • Launch fundraising campaigns that fully underwrite operations.
  • Complete million dollar capital campaigns on time and over goal.
  • Build savings, reserves, and unrestricted endowment.
  • Replace lost income with reliable, major gifts revenue.
  • Revitalize existing campaigns to reach and exceed goal.
  • Relaunch stalled campaigns, turning near-failures into wins.
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MAJOR GIFTS RAMP-UP MODEL

MGRU Model

Who Has MGRU Been Designed For?

  • Mega — Nonprofits managing $100M+ budgets with big staff.
  • Large — Multi-million dollar shops with a great team.
  • Medium — Million-dollar organizations with limited staff.
  • Small — Nonprofits with little or no fundraising infrastructure.
  • New — groups preparing to launch their first 501(c)(3).

How Is MGRU Different?

  • Philosophy — Built on the belief that donors (not clients) are your nonprofit’s primary customer.
  • Method — Custom designed actionable tasks that raise immediate and long-term revenue.
  • Delivery — Traditional fundraising practices are deployed in ways that defy convention.
  • Technology — Powered by the MGRU Cloud, DonorScope and proprietary OpenAI.
  • Scalable — The MGRU framework expands or contracts to meet the needs of any size organization.
  • Integration — Strengthen all existing revenue streams by complementing them a customized fundraising plan.
  • Architects — Designed by billion-dollar fundraising veterans who have saved and changed lives for three generations.
  • Cost — Designed as a self-funding program that all nonprofit organizations can afford.